What’s the best party in the Coachella Valley? Date season! Dates are a festival of flavor and we think it’s high time to celebrate this unique and delightful fruit. That’s why we’re excited to partner with Joolies, a third-generation family-owned organic medjool date grower in the Coachella Valley.
Joolies organic medjool dates are undeniably delicious, but they also go about farming differently than other growers. In addition to organic practices, they’re the first farm to be certified glyphosate residue-free. They even install owl boxes on their trees to let nature handle pest control. Their dates are harvested by hand and irrigated by drip irrigation to better manage water. While other growers dry their dates and then rehydrate them, Joolies sells their dates fresh, resulting in a richer flavor.
While we have yet to see a container last more than a day or two in our kitchens, dates will last for months at room temperature and years in your freezer. This makes them one of the few sweet fruits you can stock up on without having to worry about them going to waste, which is a real win in our book.
These dates are the ultimate sweet indulgence that’s also a wholesome snack. They taste like nature’s candy but actually have a low glycemic index and are full of nutrients like magnesium, and have more potassium than bananas. We love them as a snack straight out of the package or eaten with peanut butter and a sprinkle of sea salt. They’re also an easy way to sweeten baked goods or your morning yogurt or granola. There’s truly no wrong way to go on a date with Joolies!